Privacy Policy

Last updated: July 2026

This Privacy Policy explains how Olá, I’m Sara / Sara Gomes collects, uses and protects your personal data when you visit our website, sign up for a free masterclass, join our email list, download a free resource, submit a form, purchase a course, or interact with our content, ads and services.

1. Who we are

Olá, I’m Sara is a European Portuguese education brand created by Sara Gomes.

We help English-speaking adults learn real European Portuguese for everyday life in Portugal through free content, masterclasses, online courses, resources and learning experiences.

Business / Brand name: Olá, I’m Sara

Owner: Sara Gomes

Website: olaimsara.com

Contact email: [email protected]

For the purposes of data protection laws, Sara Gomes / Olá, I’m Sara is the data controller of the personal data collected through this website, our forms, email list, masterclasses and services.

2. What personal data we collect

We may collect the following personal data:

Information you provide directly:

- your name;

- your email address;

- your phone number, if you choose to provide it;

- your country or location, if you choose to provide it;

- your Portuguese level, if you choose to provide it;

- your answers to questions in our forms, surveys or applications;

- your messages, replies, comments or requests;

- payment and billing information when you purchase a product or service.

Information collected automatically:

- your IP address;

- browser type and device information;

- pages visited on our website;

- links clicked;

- email opens and clicks;

- interaction with ads, landing pages, forms and content;

- cookies and similar tracking technologies, where applicable.

We do not intentionally collect sensitive personal data such as health information, religious beliefs, political opinions, ethnicity, or other special categories of personal data.

3. How we collect your personal data

We may collect personal data when you:

- visit our website;

- sign up for a free masterclass;

- fill in a Facebook or Instagram lead form;

- download a free resource;

- subscribe to our email list;

- register for a webinar, event or online class;

- buy an online course, product or service;

- contact us by email, form, direct message or social media;

- interact with our ads, pages or marketing campaigns.

4. Why we use your personal data

We use your personal data to:

- register you for free masterclasses, webinars or events;

- send you access links, reminders and updates related to a masterclass or event;

- send you free educational content about learning European Portuguese;

- send you information about our online courses, products, services and offers;

- deliver the products, courses or services you have purchased;

- process payments and manage customer accounts;

- respond to your questions, messages or support requests;

- understand what our audience needs and improve our content, courses and learning experiences;

- analyse website, email and advertising performance;

- show relevant advertising and measure ad results;

- comply with legal, tax and business obligations.

5. Legal bases for processing your data

Depending on the situation, we process your personal data based on one or more of the following legal bases:

Consent:

When you sign up for our email list, free masterclass, free resources or marketing communications.

Contract:

When we need to process your data to provide a course, product, service or purchase you requested.

Legitimate interests:

When we use your data to improve our services, respond to your enquiries, analyse performance, protect our business, or communicate with you in a reasonable and relevant way.

Legal obligation:

When we need to keep certain records for accounting, tax, legal or compliance purposes.

6. Email marketing

If you sign up for a free masterclass, download a free resource, join our email list or request information from us, we may send you emails related to European Portuguese learning, free content, masterclasses, courses, offers and services.

You can unsubscribe from marketing emails at any time by clicking the unsubscribe link at the bottom of our emails or by contacting us at:

[email protected]

Even if you unsubscribe from marketing emails, we may still send you important transactional or service-related emails, for example about a purchase, access to a course, payment, account issue or legal matter.

7. Free masterclasses and lead forms

When you sign up for a free masterclass through our website, a landing page, Facebook, Instagram or another form, we may collect your name, email address and any other information you choose to provide.

We use this information to:

- register you for the masterclass;

- send you reminders and access details;

- send you follow-up resources;

- tell you about relevant courses, products or services;

- understand your learning needs and improve our content.

If you submit your information through a Facebook or Instagram lead form, Meta may also process your data according to its own privacy policies and terms.

8. Online courses, payments and purchases

When you purchase a course, product or service, we may collect and process information necessary to complete your order and provide access to your purchase.

This may include:

- name;

- email address;

- billing details;

- payment status;

- course access information;

- purchase history;

- communication related to your order.

Payments may be processed by third-party payment platforms or course platforms. We do not usually store your full payment card details directly.

9. Tools and third-party service providers

We may use trusted third-party tools to run our business, deliver content and manage communication.

These may include:

- website and landing page platforms;

- CRM and email marketing tools;

- Meta / Facebook / Instagram advertising and lead forms;

- analytics tools;

- payment processors;

- course hosting platforms;

- scheduling or webinar tools;

- customer support and communication tools.

These service providers may process personal data on our behalf and only as necessary to provide their services.

Examples of tools we may use include Meta/Facebook/Instagram, Content Creator Machine / LeadConnector, email marketing platforms, payment platforms and online course platforms.

Each third-party provider may also have its own privacy policy and data processing terms.

10. Cookies and tracking technologies

Our website and landing pages may use cookies, pixels and similar technologies to:

- make the website work properly;

- understand how visitors use our website;

- measure the performance of pages, emails and ads;

- improve user experience;

- show relevant advertising;

- track conversions from ads or campaigns.

Some cookies are essential. Others, such as analytics or advertising cookies, may require your consent depending on applicable law.

You can usually control cookies through your browser settings or through any cookie banner or consent tool displayed on our website.

11. Advertising and remarketing

We may use advertising platforms such as Meta/Facebook/Instagram to show relevant content, free masterclasses, courses or offers to people who may be interested in learning European Portuguese.

These platforms may use cookies, pixels or similar technologies to measure ad performance and help us reach relevant audiences.

You can manage your ad preferences directly through the relevant advertising platforms.

12. How long we keep your data

We keep your personal data only for as long as necessary for the purposes described in this Privacy Policy.

For example:

- email marketing data is kept until you unsubscribe or ask us to delete it;

- customer and purchase data may be kept for as long as necessary to provide access, support and comply with legal, tax or accounting obligations;

- enquiry and support messages may be kept for as long as necessary to respond and maintain business records;

- analytics data may be kept in aggregated or anonymised form.

When we no longer need your data, we will delete it or anonymise it where possible.

13. International data transfers

Some of the tools and service providers we use may process data outside your country or outside the European Economic Area.

When this happens, we aim to work with providers that use appropriate safeguards for international data transfers, such as standard contractual clauses, data processing agreements or other legally recognised protections.

14. How we protect your data

We take reasonable technical and organisational steps to protect your personal data from unauthorised access, misuse, loss, alteration or disclosure.

However, no online system is completely secure. We cannot guarantee absolute security, but we do our best to use trusted platforms and responsible data practices.

15. Your rights

Depending on where you live and the laws that apply, you may have the right to:

- access the personal data we hold about you;

- ask us to correct inaccurate or incomplete data;

- ask us to delete your personal data;

- object to certain types of processing;

- restrict how we process your data;

- withdraw consent where processing is based on consent;

- ask for a copy of your data in a portable format;

- unsubscribe from marketing emails at any time;

- lodge a complaint with a data protection authority.

To exercise your rights, contact us at:

[email protected]

We may need to verify your identity before responding to certain requests.

16. Children’s privacy

Our website, content, courses and services are intended for adults.

We do not knowingly collect personal data from children. If you believe that a child has provided us with personal data, please contact us and we will take appropriate steps to delete it.

17. Links to other websites

Our website, emails or resources may contain links to third-party websites, platforms or tools.

We are not responsible for the privacy practices, content or security of those third-party websites. We recommend that you read their privacy policies before providing personal data.

18. Changes to this Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our business, tools, services or legal requirements.

The latest version will always be available on this page, with the “Last updated” date shown at the top.

19. Contact

If you have any questions about this Privacy Policy or how your personal data is handled, contact us at:

Sara Gomes / Olá, I’m Sara

Email: [email protected]

Website: olaimsara.com